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Digital Marketing: Social Media Marketing & Growth Hacking

Digital Marketing & Social Media Marketing: Facebook Ads & Facebook Marketing, Youtube Ads, Adwords & Growth Hacking NEW

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Say you want to start a bottled water company. You could get started by spending months, years even, sourcing the perfect water, designing killer labels, experimenting with different bottle shapes…

Launching a new enterprise—whether it’s a tech start-up, a small business, or an initiative within a large corporation—has always been a hit-or-miss proposition. According to the…

What did you do today to guide your venture (or project) to the outcome you want? How will you know if it worked? Does your team have a visible plan that easily allows them to prioritize completing…

Google hosts Eric Ries author of, "The Lean Startup" The Lean Startup movement is taking hold in companies both new and established to help entrepreneurs and...

Editor’s note: Dan Kaplan helps startups tell their stories. He’s done marketing for Twilio, Asana, and Salesforce, and is preparing to launch Dispatches From The Future, a podcast…

First, what is an actionable metric? An actionable metric is one that ties specific and repeatable actions to observed results. The opposite of actionable metrics are vanity metrics (like web hits or…

The Internet, as we all can see, has drastically improved the world’s way of life. And the simplicity of entry for founders with small to zero budgets (AKA lean startups) into virtually all…

by Startacus Admin James Lewis is the Head of Product at DigitalBridge in Manchester, UK. James also helps to organise Leanconf, Europe's largest Lean Startup…

You’ve probably seen this diagram before. It elegantly shows that product management is the intersection of a diverse skill set.It’s simplicity has made it one of the most successful…

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Eric Ries of The Lean Startup and Tim Brown, CEO of the famed design firm IDEO discuss their respective philosophies and how they can be used by entrepreneur...

Growth Tribe invited Alistair Croll, author of the Lean Analytics to come to Amsterdam to give a workshop about Lean Analytics & Growth Hacking for 60 startu...

Idea in Brief The Problem Agile methods such as scrum, kanban, and lean development are spreading beyond IT to other functions. Although some companies are scoring big improvements in productivity,…

Preface: Charlie Munger uses a “lattice of mental models” approach to acquiring what he calls “worldly wisdom.”  Here’s Munger: “What are the models?…

For 200 years, bicycles have been trying to solve the same basic problem:How can I move faster and farther than walking or running, while still using only my own power?The earliest bicycles adapted…

If you recently launched a startup—or you’re thinking about it—you’ll inevitably hit the “I have no idea what I’m doing” stage (if not once, then…

At 138 years old, General Electric is, to put it delicately, a mature company. So its desire to sip from the fountain of youth by embracing lean startup principles, as described in the Wall…

European Stability Mechanism (ESM) Managing Director Klaus Regling (L) and Dutch Finance Minister and President of Eurogroup, Jeroen Dijsselbloem, give a press conference after an annual meeting of…

Imagine you could run a company on autopilot: no tier of "managers," just people creating value by doing what they love and letting the rest fall into place. How much money would you save by…

One of the biggest risks of building a product is to build the wrong thing. You’ll pour months (even years) into building it, only to realize that you just can’t make it a success. At…