The most insightful ways to analyse churn 42 saascribe.com / 2 years ago Every business would like to know why their customers cancel, and every business wishes they could predict when customers are on the verge of cancelling. Then every business could be proactive in…
What Is a Good Retention Rate? (Airbnb case study) 38 www.willegan.com / a year ago The retention rate of products like Airbnb, Uber and Google are relative to normal demand. Use the following formula to calculate your true retention rate.
7 ways I've increased retention and conversion (2016) 37 copyhackers.com / 2 years ago Most marketers believe that the path to a high converting funnel consists of 3 parts: driving traffic to their landing pages, analyzing their results, and optimizing them. This is where they believe…
How Using Video Helps Improve Customer Retention 36 www.elcomcms.com / 2 years ago Posted By: Siv Rauv Video marketing is a key channel for many businesses, due to the ease with which it allows companies to communicate with prospects and customers. Utilising video with social…
Why Churn Isn’t Always a Bad Thing 35 blog.kissmetrics.com / 2 years ago You love your customers. So, when they decide not to renew, it affects your SaaS business. It takes a lot of resources to acquire new buyers. But is all churn bad? What are the underlying reasons for…
How Will Retention Marketing Change in 2018? We Asked 8 Experts 35 postfunnel.com / 4 months ago In 2017, customer retention emerged as the top priority among businesses. Here are 8 points of view that will explain how to act
The Science of Memory: How to Effortlessly Boost Your Retention and Recall 34 www.inc.com / 2 years ago Have you ever had trouble remembering names? I know I have. There's nothing more embarrassing than having someone who "knows you" start a conversation while you're running through your mental Rolodex…
Reduce churn by re-engaging your customers 34 blog.intercom.com / a year ago Churn is one of the most important metrics tracked by today’s startups. But also one of the most misunderstood.We’re on the receiving end of this confusion as Intercom is a product that…
Want to Retain Your Customers? Get Personal 33 www.cmswire.com / 2 years ago Many marketers are stuck in the personalization slow lane. Personalization is no longer a luxury reserved for big players like Amazon but is an expectation. So marketers who want to keep up with the…
8 Ways to Reduce Churn in Your SaaS Product 33 blog.getjaco.com / a year ago To run a profitable, successful company, you need to keep customer retention high and your churn rate low.While it sounds simple, this is the result of: 1. Tracking the right metrics 2. Optimizing…